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Microsoft Advertising launches a newly redesigned Smart Campaigns experience to help SBMs optimize their operations
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Published onSeptember 8, 2022
published onSeptember 8, 2022
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Earlier this week, we saw Microsoft Advertising introducefive additional ad products and updatesto its suite of tools in a bid to assist advertisers to optimize their campaigns. And today, they have just launched anewly redesigned Smart Campaigns experience with a new Multi-platform featurein the United States, which is designed to help small and medium businesses (SMBs) build their online presence as well as a strong client base. This feature will help SMBs save on time and cost, not forgetting that it is easy to use thus promoting efficiency and reliability.
With the new Smart Campaigns, SMBs will be able to focus on running their operations and enhancing profitability as they are simple yet effective, especially for businesses that are just starting out and want to tap into the digital space.
What’s more, it also helps SMBs identify their target market. SMBs will also have access to Microsoft Advertising’s support team through the chat experience across the site to get them started with their campaigns and accord them any kind of assistance that they might need. Microsoft Advertising has also incorporated artificial intelligence into the new Smart Campaigns experience to help businesses optimize their campaigns in an attempt to help them achieve set goals and simultaneously minimize the cost of operation.
The Smart Campaigns also comes with a new feature, Multi-platform. Previously, it was quite tedious for businesses to run their advertisements across multiple platforms. Multi-platform will help you reach a wider audience as you can now optimize ampaigns across multiple digital channels, that is, Google, Facebook, and Instagram directly from Microsoft Advertising for free. And finally on top of this, with Microsoft AI, SMBs will be able to optimize their budget thus enabling them to achieve “the best performance” across all these platforms.
You cansign up for Microsoft Advertisingif you haven’t already to get to enjoy all these features. Share your thoughts and experiences with Microsoft Advertising below.
Radu Tyrsina
Radu Tyrsina has been a Windows fan ever since he got his first PC, a Pentium III (a monster at that time).
For most of the kids of his age, the Internet was an amazing way to play and communicate with others, but he was deeply impressed by the flow of information and how easily you can find anything on the web.
Prior to founding Windows Report, this particular curiosity about digital content enabled him to grow a number of sites that helped hundreds of millions reach faster the answer they’re looking for.
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Radu Tyrsina
